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Even Klaviyo had to compliment me
A few weeks ago, I warned you against taking advice from email software companies. The reason being, these software companies care more...

John Brandt
Jan 18, 20232 min read
How to prevent people from unsubscribing to your emails
Inside my Aweber account, it tells me how many people have unsubscribed from my emails in the last 30 days. (Pssssst, you can join my...

John Brandt
Jan 17, 20232 min read
The only thing in Dave Chappelle’s will
Few months back, Peanut and I went to see Dave Chappelle in Canton, Ohio. Dude absolutely crushed it. Live comedy makes even your...

John Brandt
Jan 16, 20232 min read
What marketers mean when they say “hang out where your audience does”
One of the biggest tropes in the wild world of online marketing goes a little something like this: “Hang out where your target audience...

John Brandt
Jan 15, 20233 min read
The REAL reason I learned copywriting
I just experienced one of the best “perks” of being a copywriter. Checky: Years ago, when I was lost and confused about which direction I...

John Brandt
Jan 14, 20233 min read
The “Airbnb” mistake that makes your clients hate your guts
I’m in a ranting and raving mood, I guess. Yesterday, I warned both freelancers and business owners alike to avoid Upwork. Today, I’m...

John Brandt
Jan 13, 20233 min read
A cautionary Upwork tale
When many freelancers start out, their first method to find new clients means starting an Upwork account and bidding on jobs. Full...

John Brandt
Jan 12, 20233 min read
The “stuck in the gingerbread house” problem entrepreneurs face
Spoiler alert: the gingerbread house sabotages your impact “As I’ve said, there may be something here that can help you, although I don’t...

John Brandt
Jan 11, 20233 min read
the way of water?
“The ultimate goal is to be like water.” — Kanye West On a rainy day in Florida last week, Peanut and I decided to go see Avatar: The Way...

John Brandt
Jan 10, 20233 min read
The story behind the ~$75M new stuffed animal company
Welp, I’m back from my Christmas vacation, and Christmas has officially passed. Now I can finally reveal what I bought Peanut for...

John Brandt
Jan 9, 20235 min read
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