John BrandtApr 23, 20223 minHow to write and publish a book in 90 days (or less)In 2021, I made a decision: I was gonna write a book. In a way, the book was the first stepping stone to these here emails. And the first...
John BrandtApr 22, 20223 minyou think my emails made millions when I started dawg? I’m still riding this jeen-yuhs train. Here’s the story today: When producer Kanye was still tryna break into the industry as a rapper,...
John BrandtApr 21, 20223 minclosed moufs don’t get fedI’ve been devouring this new jeen-yuhs documentary about Kanye West’s rise to superstardom. If you haven’t watched it, I highly recommend...
John BrandtApr 20, 20223 minexposing myself in publicGot a bit of a humble-brag for you today: I was checking out some copy I wrote a couple of years ago… And it was god-awful. It didn’t...
John BrandtApr 19, 20224 mindo plain-text emails sell more than designed emails?A few weeks ago, I saw a “green” copywriter on Twitter ask if plain-text emails sell more than designed ones. He was genuinely shocked,...
John BrandtApr 18, 20225 minwill Netflix die?Last night, I watched a show on Amazon Prime before I went to bed. In between episodes, Amazon Prime showed me an ad for one of their new...