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I leave for a week-long family vacation to Florida tomorrow—at the time of writing this sucker. And it’s another opportunity to test my...

One of the hardest things to do as an email copywriter is coming up with different stories to give you another email idea, angle, or...

Email software companies always rubbed me the wrong way. They overemphasize the importance of meaningless shyt—like email templates, open...

Warning: this is yet another example of me milking the gig I played recently for all its worth. Checky: One of my favorite aspects of...

It’s been a while since I sent a good listicle into your inbox, so let’s remedy that today. But instead of me giving you the 10 most...

A while back, I wrote to you about the “Five P’s.” I know you take notes for each email I send, so I shouldn’t have to remind you what...

I gotta be honest… The rate at which AI is not only being adapted by the masses, but also learning and growing is alarming. Just a few...

Log into Money Twitter, and you see a bunch of bozo agency owners claim learning one “high value skill”—like copywriting, web design, or...

Imagine you had the ability to tap a few letters on your keyboard, and a couple hours later those same letters spit out money into your...

Remember talking about Lin-Manuel Miranda a few days ago? The guy who wrote Hamilton and praised the Always Sunny gang? Well, during that...