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The unfortunate truth about most marketing agencies and freelancers
I’ve said it before, and I’ll say it again: I’m making it a personal mission of mine to help innocent business owners prevent themselves...

John Brandt
Sep 7, 20243 min read
The problem with Tucker Carlson
Before I dive into this email, let me make something clear: Tucker Carlson is the best thing to come out of Fox News. I respect his open...

John Brandt
Sep 6, 20244 min read
Comedian reveals secret to selling out Madison Square Garden
Last night before I entered dreamland, I caught a bit of the recent Adam Ray interview on Joe Rogan’s podcast. If you’re unfamiliar with...

John Brandt
Sep 1, 20243 min read
How I’m handling the recent drop in open rates in Klaviyo
You’ve heard me yammer on and on about how open rates don’t matter. And, yes, I still believe open rates don’t matter. However, what...

John Brandt
Aug 31, 20244 min read
This problem affects almost every single person I know
There’s a certain problem that affects nearly every single person I know. It affects all of my clients. It affects almost every lead...

John Brandt
Aug 30, 20243 min read
An easy way to get over writer’s block
True story: Once upon a time, I was on a call with the great Sean D’Souza and I asked him a question about writer’s block. Sean’s...

John Brandt
Aug 29, 20242 min read
How to be a massive success (even if you're a complete fraud)
There’s been a lot of talk—and, well, to be frank: hate—about Joe Rogan’s latest stand-up special. Full disclosure: I do not have Netflix...

John Brandt
Aug 28, 20242 min read


Why you should hire me to write your welcome series
Remember how I told you about my client hiring an email agency to write a new welcome series to battle the one I wrote in 2022 (that...

John Brandt
Aug 27, 20242 min read
Primus sucks
Peanut and I went to see Primus in Pittsburgh last night. As a bassist myself, watching Les Claypool’s virtuosity in person is how I’d...

John Brandt
Aug 26, 20242 min read
The BEST way to serve your clients
I just got off a call with a client. We’ve been working together for a couple of years now, but I’ve recently started writing more copy...

John Brandt
Aug 25, 20242 min read
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