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Trump’s new meaning behind “you’re fired”
The political szn is heating up. It’s harder to avoid it - even Kill Tony (a live comedy show and podcast in Austin, TX) had the two...

John Brandt
Jul 25, 20242 min read
How the “copywriter’s editing” trap also cripples biz owners (just in a v different way)
I’ll be the first to say it: Editing your own writing as a copywriter is an uphill battle. In a way, it feels like your baby—and the red...

John Brandt
Jul 24, 20243 min read
Howdy from the beach (jk)
I’m back from vacation today. I was mostly disconnected from work—and haven’t noticed too many fires bubbling up in my clients’ email...

John Brandt
Jul 23, 20242 min read
Beware of this sneaky agency lie
Ole El John-o has another cautionary tale to store in your coffers today. Checky: Remember how a few weeks ago, I told you one of my...

John Brandt
Jul 22, 20243 min read
How statistical analysis swindles shekels from your bank account
While I cooked breakfast this morning after an intense gym sesh, I turned on one of my favorite daily podcasts: DK’s Daily Shot of...

John Brandt
Jul 21, 20243 min read
How I used ChatGPT to pump out ~1500 words in 20 minutes
(No, I didn’t have ChatGPT write 1,500 words for me…) I’ve discovered another use for ChatGPT: In fact, what I’m about to share with you...

John Brandt
Jul 20, 20242 min read
Your livelihood depends on whimsical blue-haired specials who despise you
In comes a cautionary tale if’n you rely on social media as your main marketing medium: Tyler Fischer, a comedian who cannot land any...

John Brandt
Jul 19, 20243 min read
"Gobble, gobble, gobble" - that's the sound of meetings
I have a like-hate relationship with meetings: On one hand, they can be productive. Sometimes. On the other hand, they devour more time...

John Brandt
Jul 18, 20242 min read
Why I subscribed to MrBeast (even though I’ve never watched a video)
Following is a real life example of how the emotional mind makes a “buying” decision. Ever since writing about MrBeast a few days ago,...

John Brandt
Jul 17, 20242 min read
The “vacation secret” for finally crossing off busy work from your to-do list
Peanut and I are leaving for vacation in less than a week with her family. And I plan to do some work while I’m “on the beach.” After...

John Brandt
Jul 16, 20243 min read
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