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Nov 112 min read

Welcome series sales dry up after one email?

It’s been a while since I’ve updated you on the welcome series battle I’m having in one of my client’s Klaviyo accounts. If’n you don’t...

Nov 101 min read

The weird best place to write

I’ve been cooking up content all day from the passenger’s seat. Tis my favorite place to write. Trees all around me. Music blaring. The...

Nov 91 min read

“That’s why I’m well compensated”

At the risk of not having an “evergreen” email… Mike Tomlin, the Steelers head coach, made a controversial decision before the past...

Nov 82 min read

BirdSend finally lets me down

I switched from Aweber to BirdSend for my personal email list over a year ago. And they finally let me down. (If you remember the Aweber...

Nov 72 min read

How to pick your battles like Robert E Lee

I’ve often been a proponent of defending yourself as a freelancer, shaming clients, and even straight up telling clients when they’re...

Nov 62 min read

John-Maud’Dib learns the Turtle Hermit way

I hit the gym this morning with my bottle of pre-workout ready and an hour full-body workout ahead of me. But my pre-workout quickly...

Nov 52 min read

NFL coach embarrasses himself, fans, and owner

What’s the quickest way to lose your job as an NFL head coach? Or, as a business owner, what’s the quickest way to watch your business go...

Nov 42 min read

The problem with growing up in a middle class household

The problem is rather simple: It’s how Kamala starts the answer to any question she’s asked. Literally. Any. Question. Hey Kamala,...

Nov 32 min read

Why real value ain't whatcha think

I have sorta a love-hate relationship with my accountant. On the one hand, she’s provided an invaluable service to me, my freedom, and...

Nov 22 min read

Did my ear just gasm? (and the problem with advertising)

I got a bone to pick today with a company I respect, admire, and use. I don’t have a problem with them or their product, but rather...

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