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I finally took my laptop into Apple last night. Yes, the same one I spilled water all over. Annnnnnnnnd - it looks like your humble...

I got a bit of a bone to pick today with gurus. One of the gurus I used to follow resubscribed me to their email (after years of being...

Ever been downright addicted to words that you can’t put down the book or article or any other medium for the words you’re reading? How...

One of the things I do for my clients is listen to their every podcast episode to write persuasive show notes for them (and turn it into...

In came a question from a client late last night in our Slack channel: “Does it make sense to link to [our service] in every email?” Now,...

I spent this morning crunching some numbers… Mayhap you remember me talking about a VIP sequence I rolled out for one of my clients. If...

I just got off a call with a client: We’ve been working together for more than a year now, and while our relationship started a bit...

Hang around in most copywriting circle jerks and you hear copywriters repeatedly saying: “Benefits, not features.” But this ain’t exactly...

My day today ain’t off to a hot start: After my usual morning shenanigans, I sat down at my desk with a large cup of water and a tiny cup...

I’ve received a good five text messages this morning from companies I don’t remember subscribing to and have no past history of them...