I’m about as far away as you can get from a modern day democrat. But game recognize game.
If you’re reading this far into the future, I’m writing this a week or so after the dems replaced Biden with Officer Kamala. And the corporate media has latched onto a new talking point:
Calling Trump and his VP “weird.”
That ain’t what I’m interested in though.
I’m interested in the thinking behind this insult. And the amount of persuasion packed into one word (as well as all the Hydra heads repeating the same exact line, verbatim, since this persuasion secret was rolled out).
There are compilations going viral about how this attack was repeated by every left-leaning member of the corporate press. And I gotta say, I’m impressed.
Here’s why:
If you repeat a lie long enough, it becomes truth. The interesting thing here is, Trump’s VP is weird, and so it’s not technically a lie. Everyone suddenly realizing and repeating that he’s weird is a lie, but him being weird is not a lie in and of itself.
And this is where their dirty persuasion black magic comes in…
Since this has been repeated so many times in the past few days that compilations are going viral, they’ve created a mass psychosis of persuasion within their base.
In fact, it happened so quickly that I bet if you ask any democrat-voting person, they will think they came up with the idea that Trump and his VP are weird on their own.
And that, my friends, is the key to persuasion: Implanting an idea into your audience’s head and then making them believe they came up with it.
This is why being anti-needy is so wildly effective. When you’re needy, you literally cannot implant an idea into someone’s head and make it seem like it's their own.
Of course, this works in the land of copywriting too. Copywriting is nothing more than written persuasion after all.
But here’s the kicker:
If you use this technique, I just ask that you use it in an ethical manner. People already kinda hate marketers. But if your product or service can actually benefit someone’s life—which is the complete opposite of how the political world functions—then you have a moral duty to persuade them.
Moral of the story?
There’s plenty to study from election season. As much as I hate politicians and politics and government, the persuasion arm is at least good at its job. And this is particularly true from Democrats. Republicans outside of Trump? Not so much.
Anywho:
Need help applying this persuasion secret to your email? Hit reply, and let’s chat.
(Methinks it’ll send you a heftier check each month then you’re receiving right now.)
John
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