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banging out copy when you’re sick as a mf…?

Writer: John BrandtJohn Brandt

Let’s do a little experiment:


I’m sick as a mf dog today.


Can I still write an email?


We’ll see…


So here’s the story:


I came down with a wicked cold last night.


Why?


Well there are a few reasons I might have caught something:


1. My last workout nuked my central nervous system to the point where I could barely keep down my breakfast.


2. The weather here in Ohio has never been more bipolar.


Check this out:


A week or so ago (again, at the time I’m writing this… not when you’re reading it) it went from 18 degrees to 70 degrees in 24 hours.


Fast forward a week…


When I went to the gym (see point #1), it was 60 when I walked in. 40 when I walked out an hour later. Then it shot back up to 60 degrees again.


In other words: I dealt with a 20 degree swing twice in a couple of hours.


But this last one is probably the biggest reason…


3. My sleep this week sucked.


There were a couple of days when I only got around 4 hours of sleep.


And here’s the lesson:


It’s easier to write this email when I’m sick as a dog than it is when I get shyt sleep.


Is this my best email?


Probably not.


But it still provides a valuable (and overlooked) lesson:


Sleep.


Speaking of which, I’m about to take a cat nap and see if’n that helps me feel better.



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