Yesterday, I sent you an email about how I generated 5x as many sales for a new client than the last sale they ran.
Well, turns out, I lied.
Y’see, the true number is closer to 7x more effective than their last sale. And since my client spent the past week playing in a polka band for Oktoberfest… he decided to extend the sale for an additional two days.
I just sent out the final sales email for this campaign.
And methinks it’ll bump that 7x up to 9x or 10x more revenue than their last sale.
Now, I don’t always recommend extending sales. Yes, it’s a good way to drive even more revenue, but it’s a short-term strategy. If your customers get too used to sale extensions, it makes the deadlines worthless.
But this was a unique case:
If my client didn’t spend the last couple of weeks at Oktoberfest then we probably wouldn't run this extension. But alas, he did, and we found ourselves in a situation of the exception that proves the rule.
Anywho:
It goes without saying my client is on literal cloud 9.
Up to this point, he really hadn’t prioritized email marketing.
And you know what?
If you find yourself in a similar situation, I can also help elate your mood and revenue.
Yes, even if you’re not gonna be focusing on your business because you have other priorities as my client did.
So, wanna find out if we’re a good fit for each other?
Hit reply, and let's chat.
John
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